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Marketing managers and CMO are turning to the fastest, easiest, most effective way to request, manage, and track 800 numbers, landing pages, and promotional codes TagIT! TagIT is the insurance policy that all marketing professionals are looking for. A marketing professional needs to make certain that their reporting is accurate and "board-room ready", because their career hangs in the balance if the information they produce is wrong and inaccurate. TagIT manages a direct response marketing departments campaign workflow and setup process, guaranteeing the campaign will launch without a hitch.

Marketing managers and CMO are turning to the fastest, easiest, most effective way to request, manage, and track 800 numbers, landing pages, and promotional codes TagIT! TagIT is the insurance policy that all marketing professionals are looking for. A marketing professional needs to make certain that their reporting is accurate and "board-room ready", because their career hangs in the balance if the information they produce is wrong and inaccurate. TagIT manages a direct response marketing departments campaign workflow and setup process, guaranteeing the campaign will launch without a hitch.

Four fundamental issues of a direct response marketing campaign which are the same reasons a CMO is kept up at night (What keeps CMOs up at night) are:

1) the toll free 800 number was never connected to the call center

2) Potential customers who received an offer from a mailing, radio or TV ad, or web are not able to get to the website to place there order

3) Marketing professional can not tell "heads from tails" because the four unique campaigns he/she created were all, by mistake or oversight, directed to the same toll free number / 800 number; and

4) no tools to prevent 1,2, or 3 because the marketing professional has no control over the process of assigning 800#s, landing pages, coupon codes or affiliated codes.

Generally, a marketing channel administrator expends two to four hours sending e-mails and placing phone calls to call centers and the web group in order to set up one response channel. Tag IT automatically streamlines the workflow process by allowing marketing professional to become self reliant. No more e-mails, no more phone calls. In fact larger organizations with billion dollar marketing spend budgets have saved thousands of hours from the marketing department to the call center.

Marketing budget from thousands of dollars to hundreds of thousand is being invested. Each marketing department wants to squeeze every potential penny out of every campaign they launch. So it is paramount that every facet of the campaign is set up properly.

With UQube TagIt in about 2 minute a marketing practitioner can be finished assigning all their 800 numbers, tracking tags, landing pages.

Upper Quadrant, the makers of UQube the premier Marketing Performance Measurement solution, has unbundled one of its core modules from its UQube Enterprise application and is releasing it as a standalone application UQube TagIT.

Proven and battle tested TagIT, formerly part of the enterprise edition of UQube, is certain to lower marketing costs, increase a marketing departments efficiencies and eliminate common human oversights. By systematically managing 800 numbers, toll free numbers, landing pages, URLs and promo codes a marketing professional can complete their work in minutes from what used to take hours or even weeks.

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